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BLK DNM / SS25 / MEN

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / SS25 / WOMEN

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / AW24 / LOOKBOOK

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / AW24 / CAMPAIGN

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / SS24 / WOMEN / LOOKBOOK

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / SS24 / CAMPAIGN

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / SS24 / MEN / LOOKBOOK

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / AW23 / WOMEN / LOOKBOOK

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / AW23 / CAMPAIGN

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / AW23 / MEN / LOOKBOOK

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / SS23 / CAMPAIGN

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / SS23 / LOOKBOOK

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

BLK DNM / SS23 PREVIEW

BLK DNM stands at the intersection of rebellion and refinement — a Swedish-American label rooted in the raw honesty of denim and the precision of tailoring. Inspired by the bold spirit of the 1960s and ’70s, from rock icons to effortless style rebels, the brand embraces a minimalist yet sensual aesthetic that feels both timeless and distinctly modern. Black serves as a uniform, leather as armor, and craftsmanship as quiet luxury. Each piece is conceived as an heirloom of contemporary design — built to endure, to evolve, and to be worn with conviction. In a world driven by fleeting trends, BLK DNM embodies permanence, purpose, and understated strength.

What we did

Creative Director / Menswear / Womenswear

Complete rebrand and collection direction — from new logo, packaging to full collection design, production, and campaign creation. Every element, from idea to final image, crafted under one vision.

WHYRED / SS21 / ''MIDSUMMER NIGHTS"

Founded in 1999, The name WHYRED comes from an interview with the Swedish artist Sven X-et Erixson. X-et was asked what his favorite color was, slightly unsure he replied ‘’Red’’ upon which the journalist asked ‘’Why red?’’ upon which X-et replied ‘’Well, blue then’’.

WHYRED has always been a brand that has marched to the beat of his own drum and my goal for the ‘’new’’ WHYRED is to continue to do so! My vision for the brand is to merely reinterpret the DNA of the brand and to go back to the roots, roots that are strongly linked to the British mod-movement of the early 1960’s. The new Whyred will continue to explore these eras but through a wider lens, adding a certain French ‘’je ne sais quoi’’ and a touch of bohemian hippie!

What we did

Creative Director / Menswear / Womenswear

“We delivered a full rebrand and creative direction for the collection, resulting in a cohesive brand world across product and campaign.”

WHYRED / SS21 / "UTOPIAN DREAM"

Founded in 1999, The name WHYRED comes from an interview with the Swedish artist Sven X-et Erixson. X-et was asked what his favorite color was, slightly unsure he replied ‘’Red’’ upon which the journalist asked ‘’Why red?’’ upon which X-et replied ‘’Well, blue then’’.

WHYRED has always been a brand that has marched to the beat of his own drum and my goal for the ‘’new’’ WHYRED is to continue to do so! My vision for the brand is to merely reinterpret the DNA of the brand and to go back to the roots, roots that are strongly linked to the British mod-movement of the early 1960’s. The new Whyred will continue to explore these eras but through a wider lens, adding a certain French ‘’je ne sais quoi’’ and a touch of bohemian hippie!

What we did

Creative Director / Menswear / Womenswear

“We delivered a full rebrand and creative direction for the collection, resulting in a cohesive brand world across product and campaign.”

WHYRED / AW20 / MEN / CAMPAIGN

Founded in 1999, The name WHYRED comes from an interview with the Swedish artist Sven X-et Erixson. X-et was asked what his favorite color was, slightly unsure he replied ‘’Red’’ upon which the journalist asked ‘’Why red?’’ upon which X-et replied ‘’Well, blue then’’.

WHYRED has always been a brand that has marched to the beat of his own drum and my goal for the ‘’new’’ WHYRED is to continue to do so! My vision for the brand is to merely reinterpret the DNA of the brand and to go back to the roots, roots that are strongly linked to the British mod-movement of the early 1960’s. The new Whyred will continue to explore these eras but through a wider lens, adding a certain French ‘’je ne sais quoi’’ and a touch of bohemian hippie!

What we did

Creative Director / Menswear / Womenswear

“We delivered a full rebrand and creative direction for the collection, resulting in a cohesive brand world across product and campaign.”

WHYRED / AW20 / WOMEN / CAMPAIGN

Founded in 1999, The name WHYRED comes from an interview with the Swedish artist Sven X-et Erixson. X-et was asked what his favorite color was, slightly unsure he replied ‘’Red’’ upon which the journalist asked ‘’Why red?’’ upon which X-et replied ‘’Well, blue then’’.

WHYRED has always been a brand that has marched to the beat of his own drum and my goal for the ‘’new’’ WHYRED is to continue to do so! My vision for the brand is to merely reinterpret the DNA of the brand and to go back to the roots, roots that are strongly linked to the British mod-movement of the early 1960’s. The new Whyred will continue to explore these eras but through a wider lens, adding a certain French ‘’je ne sais quoi’’ and a touch of bohemian hippie!

What we did

Creative Director / Menswear / Womenswear

“We delivered a full rebrand and creative direction for the collection, resulting in a cohesive brand world across product and campaign.”

WHYRED / SS20 / CAMPAIGN

Founded in 1999, The name WHYRED comes from an interview with the Swedish artist Sven X-et Erixson. X-et was asked what his favorite color was, slightly unsure he replied ‘’Red’’ upon which the journalist asked ‘’Why red?’’ upon which X-et replied ‘’Well, blue then’’.

WHYRED has always been a brand that has marched to the beat of his own drum and my goal for the ‘’new’’ WHYRED is to continue to do so! My vision for the brand is to merely reinterpret the DNA of the brand and to go back to the roots, roots that are strongly linked to the British mod-movement of the early 1960’s. The new Whyred will continue to explore these eras but through a wider lens, adding a certain French ‘’je ne sais quoi’’ and a touch of bohemian hippie!

What we did

Creative Director / Menswear / Womenswear

“We delivered a full rebrand and creative direction for the collection, resulting in a cohesive brand world across product and campaign.”

OSCAR JACOBSON / SS21

Oscar Jacobson is an international Swedish fashion brand founded in 1903. Oscar Jacobson is a brand with a heart and soul, well grounded in Swedish craftsmanship, tradition and where quality, an eye for detail and the perfect fit are key.

What we did

Senior Designer Menswear

For Oscar Jacobson, we helped define and shape the outerwear segment, along with casual shirts, shirt jackets, knitwear, and chinos. From moodboards and sketches to final products, we collaborated closely with the creative director to bring each piece to life — ensuring that every garment reflects the brand’s identity, craftsmanship, and refined aesthetic. This was a process of shaping ideas into tangible collections that resonate with both style and purpose.

OSCAR JACOBSON / AW20

Oscar Jacobson is an international Swedish fashion brand founded in 1903. Oscar Jacobson is a brand with a heart and soul, well grounded in Swedish craftsmanship, tradition and where quality, an eye for detail and the perfect fit are key.

What we did

Senior Designer Menswear

For Oscar Jacobson, we helped define and shape the outerwear segment, along with casual shirts, shirt jackets, knitwear, and chinos. From moodboards and sketches to final products, we collaborated closely with the creative director to bring each piece to life — ensuring that every garment reflects the brand’s identity, craftsmanship, and refined aesthetic. This was a process of shaping ideas into tangible collections that resonate with both style and purpose.

OSCAR JACOBSON / SS20

Oscar Jacobson is an international Swedish fashion brand founded in 1903. Oscar Jacobson is a brand with a heart and soul, well grounded in Swedish craftsmanship, tradition and where quality, an eye for detail and the perfect fit are key.

What we did

Senior Designer Menswear

For Oscar Jacobson, we helped define and shape the outerwear segment, along with casual shirts, shirt jackets, knitwear, and chinos. From moodboards and sketches to final products, we collaborated closely with the creative director to bring each piece to life — ensuring that every garment reflects the brand’s identity, craftsmanship, and refined aesthetic. This was a process of shaping ideas into tangible collections that resonate with both style and purpose.

OSCAR JACOBSON / AW19

Oscar Jacobson is an international Swedish fashion brand founded in 1903. Oscar Jacobson is a brand with a heart and soul, well grounded in Swedish craftsmanship, tradition and where quality, an eye for detail and the perfect fit are key. 

What we did

Senior Designer Menswear

For Oscar Jacobson, we helped define and shape the outerwear segment, along with casual shirts, shirt jackets, knitwear, and chinos. From moodboards and sketches to final products, we collaborated closely with the creative director to bring each piece to life — ensuring that every garment reflects the brand’s identity, craftsmanship, and refined aesthetic. This was a process of shaping ideas into tangible collections that resonate with both style and purpose.

GREATER THAN A / AW19 / MEN

Greater than A is a Norwegian fashion brand that is leading the way when it comes to sustainable fashion. Joining the global movement of clothing brands working to change the fashion industry from within, Greater than A offers high quality functional products to a new breed of conscious consumers that want to make better and more sustainable choices for their personal lives and wardrobes. 

What we did

Head Designer / Menswear / Womenswear

ROCK AND BLUE / SS19

RockAndBlue is a Swedish outerwear brand founded in 1992 offering high quality garments at an affordable price.       RockAndBlue redefines modern classics with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality of the young at heart. 

What we did

Creative Director / Menswear / Womenswear

OSCAR JACOBSON / AW 18

Oscar Jacobson is an international Swedish fashion brand founded in 1903. Oscar Jacobson is a brand with a heart and soul, well grounded in Swedish craftsmanship, tradition and where quality, an eye for detail and the perfect fit are key. 

What we did

Senior Designer Menswear

For Oscar Jacobson, we helped define and shape the outerwear segment, along with casual shirts, shirt jackets, knitwear, and chinos. From moodboards and sketches to final products, we collaborated closely with the creative director to bring each piece to life — ensuring that every garment reflects the brand’s identity, craftsmanship, and refined aesthetic. This was a process of shaping ideas into tangible collections that resonate with both style and purpose.

GREATER THAN A / SS19

Greater than A is a Norwegian fashion brand that is leading the way when it comes to sustainable fashion. Joining the global movement of clothing brands working to change the fashion industry from within, Greater than A offers high quality functional products to a new breed of conscious consumers that want to make better and more sustainable choices for their personal lives and wardrobes. 

What we did

Head Designer / Menswear / Womenswear

ROCK AND BLUE / AW18

RockAndBlue is a Swedish outerwear brand founded in 1992 offering high quality garments at an affordable price.       RockAndBlue redefines modern classics with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality of the young at heart. 

What we did

Creative Director / Menswear / Womenswear

GREATER THAN A / AW18

Greater than A is a Norwegian fashion brand that is leading the way when it comes to sustainable fashion. Joining the global movement of clothing brands working to change the fashion industry from within, Greater than A offers high quality functional products to a new breed of conscious consumers that want to make better and more sustainable choices for their personal lives and wardrobes. 

What we did

Head Designer / Menswear / Womenswear

 

GREATER THAN A / AW18 / Runway

Greater than A is a Norwegian fashion brand that is leading the way when it comes to sustainable fashion. Joining the global movement of clothing brands working to change the fashion industry from within, Greater than A offers high quality functional products to a new breed of conscious consumers that want to make better and more sustainable choices for their personal lives and wardrobes. 

What we did

Head Designer / Menswear / Womenswear

SAKI / AW18

Saki is a Swedish outerwear brand that develops innovative, fashionable jackets at fair prices. Saki collections combine current fashion trends with sporty elegance and are characterised by casual cuts, vibrant materials and interesting detailing. Saki has a strong heritage and shows its expertise in the leather segment with detailed finishes and innovative washes.

What we did

Creative Director / Menswear / Womenswear

ROCK AND BLUE / AW18

RockAndBlue is a Swedish outerwear brand founded in 1992 offering high quality garments at an affordable price.       RockAndBlue redefines modern classics with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality of the young at heart. 

What we did

Creative Director / Menswear / Womenswear

OSCAR JACOBSON / SS18

Oscar Jacobson is an international Swedish fashion brand founded in 1903. Oscar Jacobson is a brand with a heart and soul, well grounded in Swedish craftsmanship, tradition and where quality, an eye for detail and the perfect fit are key. 

What we did 

Senior Designer Menswear

ROCK AND BLUE / SS18

RockAndBlue is a Swedish outerwear brand founded in 1992 offering high quality garments at an affordable price.       RockAndBlue redefines modern classics with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality of the young at heart. 

What we did

Creative Director / Menswear / Womenswear

ROCK AND BLUE / SS18

RockAndBlue is a Swedish outerwear brand founded in 1992 offering high quality garments at an affordable price.       RockAndBlue redefines modern classics with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality of the young at heart. 

What we did

Creative Director / Menswear / Womenswear

SAKI / SS18

Saki is a Swedish outerwear brand that develops innovative, fashionable jackets at fair prices. Saki collections combine current fashion trends with sporty elegance and are characterised by casual cuts, vibrant materials and interesting detailing. Saki has a strong heritage and shows its expertise in the leather segment with detailed finishes and innovative washes.

What we did

Creative Director / Menswear / Womenswear

SAKI / SS18

Saki is a Swedish outerwear brand that develops innovative, fashionable jackets at fair prices. Saki collections combine current fashion trends with sporty elegance and are characterised by casual cuts, vibrant materials and interesting detailing. Saki has a strong heritage and shows its expertise in the leather segment with detailed finishes and innovative washes.

What we did

Creative Director / Menswear / Womenswear

ROCK AND BLUE / AW17 / CAMPAIGN

RockAndBlue is a Swedish outerwear brand founded in 1992 offering high quality garments at an affordable price.       RockAndBlue redefines modern classics with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality of the young at heart. 

What we did

Creative Director / Menswear / Womenswear

ROCK AND BLUE / AW17

RockAndBlue is a Swedish outerwear brand founded in 1992 offering high quality garments at an affordable price.       RockAndBlue redefines modern classics with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality of the young at heart. 

What we did

Creative Director / Menswear / Womenswear

ROCK AND BLUE / AW17

RockAndBlue is a Swedish outerwear brand founded in 1992 offering high quality garments at an affordable price.       RockAndBlue redefines modern classics with wild, free, and rock-fueled wardrobe essentials that embody the strength and sensuality of the young at heart. 

What we did

Creative Director / Menswear / Womenswear

J.LINDEBERG / AW16 / RUNWAY / STHLM

J.Lindeberg is one of Sweden's most prominent fashion houses that has gained both national as well as major international successes since the year it was founded in 1996. J.Lindeberg successfully unites the world of fashion and sports and has always challenged the establishment with its rebellious attitude and effortless Scandinavian style. 

What we did

Creative Director 2010 / 2015 / Menswear / Womenswear

 

Collection Inspiration

Inspired by the images of Jimmy Nelson that are displayed in his book ''Before they pass away'' the J.Lindeberg AW16 collection takes you on a journey to some of the most remote places on the face of the earth where the indigenous people and forgotten tribes of ancient times inspire us with their colourful and abundantly rich clothing and rituals. 

 

J.LINDEBERG / AW16 / MEN

J.Lindeberg is one of Sweden's most prominent fashion houses that has gained both national as well as major international successes since the year it was founded in 1996. J.Lindeberg successfully unites the world of fashion and sports and has always challenged the establishment with its rebellious attitude and effortless Scandinavian style. 

What we did

Creative Director 2010 / 2015 / Menswear / Womenswear

J.LINDEBERG / AW16

J.Lindeberg is one of Sweden's most prominent fashion houses that has gained both national as well as major international successes since the year it was founded in 1996. J.Lindeberg successfully unites the world of fashion and sports and has always challenged the establishment with its rebellious attitude and effortless Scandinavian style. 

What we did

Creative Director 2010 / 2015 / Menswear / Womenswear

 

Collection Inspiration

Inspired by the images of Jimmy Nelson that are displayed in his book ''Before they pass away'' the J.Lindeberg AW16 collection takes you on a journey to some of the most remote places on the face of the earth where the indigenous people and forgotten tribes of ancient times inspire us with their colourful and abundantly rich clothing and rituals. 

J.LINDEBERG / SS16 / RUNWAY / NYC

J.Lindeberg is one of Sweden's most prominent fashion houses that has gained both national as well as major international successes since the year it was founded in 1996. J.Lindeberg successfully unites the world of fashion and sports and has always challenged the establishment with its rebellious attitude and effortless Scandinavian style. 

What we did

Creative Director 2010 / 2015 / Menswear / Womenswear

 

Collection Inspiration

Inspired by the images of Andrew Zuckerman's book ''Bird'' and the aesthetically significant Academy Award winning movie Midnight Cowboy from 1969 featuring John Voight and Dustin Hoffman.

J.LINDEBERG / AW15 / RUNWAY / STHLM

J.Lindeberg is one of Sweden's most prominent fashion houses that has gained both national as well as major international successes since the year it was founded in 1996. J.Lindeberg successfully unites the world of fashion and sports and has always challenged the establishment with its rebellious attitude and effortless Scandinavian style. 

What we did

Creative Director 2010 / 2015 / Menswear / Womenswear

Collection Inspiration

''This is Mars'' a mesmerising book filled with images that where sent by the probes Mars Global Surveyor, Mars Pathfinder and Mars Express and the classic sci-fi cult movie Blade Runner. 

J.LINDEBERG / AW15 / RUNWAY / NYC

J.Lindeberg is one of Sweden's most prominent fashion houses that has gained both national as well as major international successes since the year it was founded in 1996. J.Lindeberg successfully unites the world of fashion and sports and has always challenged the establishment with its rebellious attitude and effortless Scandinavian style. 

What we did

Creative Director 2010 / 2015 / Menswear / Womenswear

 

Collection Inspiration

''This is Mars'' a mesmerising book filled with images that where sent by the probes Mars Global Surveyor, Mars Pathfinder and Mars Express and the classic sci-fi cult movie Blade Runner. 

J.LINDEBERG / SS15 / RUNWAY / NYC

J.Lindeberg is one of Sweden's most prominent fashion houses that has gained both national as well as major international successes since the year it was founded in 1996. J.Lindeberg successfully unites the world of fashion and sports and has always challenged the establishment with its rebellious attitude and effortless Scandinavian style. 

What we did

Creative Director 2010 / 2015 / Menswear / Womenswear

BLK DNM / SS25 / MEN

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BLK DNM / SS25 / WOMEN

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BLK DNM / AW24 / LOOKBOOK

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BLK DNM / AW24 / CAMPAIGN

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BLK DNM / SS24 / WOMEN / LOOKBOOK

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BLK DNM / SS24 / CAMPAIGN

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BLK DNM / SS24 / MEN / LOOKBOOK

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BLK DNM / AW23 / WOMEN / LOOKBOOK

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BLK DNM / AW23 / CAMPAIGN

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BLK DNM / AW23 / MEN / LOOKBOOK

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BLK DNM / SS23 / CAMPAIGN

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BLK DNM / SS23 / LOOKBOOK

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BLK DNM / SS23 PREVIEW

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WHYRED / SS21 / ''MIDSUMMER NIGHTS"

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WHYRED / SS21 / "UTOPIAN DREAM"

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WHYRED / AW20 / MEN / CAMPAIGN

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WHYRED / AW20 / WOMEN / CAMPAIGN

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WHYRED / SS20 / CAMPAIGN

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OSCAR JACOBSON / SS21

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OSCAR JACOBSON / AW20

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OSCAR JACOBSON / SS20

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OSCAR JACOBSON / AW19

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GREATER THAN A / AW19 / MEN

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ROCK AND BLUE / SS19

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OSCAR JACOBSON / AW 18

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GREATER THAN A / SS19

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ROCK AND BLUE / AW18

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GREATER THAN A / AW18

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GREATER THAN A / AW18 / Runway

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SAKI / AW18

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ROCK AND BLUE / AW18

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OSCAR JACOBSON / SS18

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ROCK AND BLUE / SS18

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ROCK AND BLUE / SS18

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SAKI / SS18

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SAKI / SS18

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ROCK AND BLUE / AW17 / CAMPAIGN

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ROCK AND BLUE / AW17

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ROCK AND BLUE / AW17

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J.LINDEBERG / AW16 / RUNWAY / STHLM

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J.LINDEBERG / AW16 / MEN

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J.LINDEBERG / AW16

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J.LINDEBERG / SS16 / RUNWAY / NYC

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J.LINDEBERG / AW15 / RUNWAY / STHLM

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J.LINDEBERG / AW15 / RUNWAY / NYC

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J.LINDEBERG / SS15 / RUNWAY / NYC

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